Case overview
GIITS developed a comprehensive digital platform for kulfishop, Kulfi Shop, established in 2013 by the SHA Group, focuses on merging traditional Indian kulfi with modern culinary offerings. The project aimed to create a vibrant retail brand known for its diverse menu, including kulfis, coffee, teas, pastries, and fusion breakfasts. With successful expansion to over 12 cities in India and the UAE, the outcome showcases Kulfi Shop’s ability to attract a broad customer base and investors, ensuring consistent growth and a strong market presence. This has revolutionized the traditional dessert experience into an internationally appreciated culinary delight..
Outcome
The Kulfi Shop project successfully established a brand that combines traditional Indian kulfi with modern culinary trends, creating a diverse menu that includes premium coffee, teas, pastries, salads, sandwiches, and fusion breakfasts. With its rapid expansion to over 12 cities in India and the UAE, Kulfi Shop has achieved significant growth, attracting a broad customer base and securing investor interest. This outcome has solidified Kulfi Shop’s position as a leading player in the retail dessert and cafe market.
